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Quality Issues with Free Communication Apps

 

More and more business professionals are using free communication apps, but are experiencing quality and reliability issues. Let’s take a peek at the trend and discuss a potential solution.

Image of a business person trying to use a free communication app but experiencing quality issues

Apps apps apps. It’s all about the apps. No, not delicious appetizers during happy hour. Although, those are pretty fantastic too. But we are talking about tech apps. More specifically, communication apps and how they are being used in the business world.

Our pals over at Software Advice, a VoIP research group, did an extensive study on the use of ‘over-the-top’ communication apps in the workplace. Over-the-top apps are a buzzy trend where companies attempt to reduce telecom costs by replacing traditional providers with open source or freemium communication options.

The study shows that 60% of workers use free apps such as Skype for their business communication purposes. Common uses are texting, instant messaging, VoIP calling, screen-sharing, video calls, and web conferencing.  The majority of users were happy with their texting and instant messaging apps, while the biggest gap in satisfaction arises with VoIP calling apps.

The report reveals that many users of free communication apps encounter huge quality issues when they make calls (voice and video) from free platforms. So other than cost savings, why are employees using free VoIP apps if the quality is so cruddy? Software Advice has a graph for that:

Image of a graph depicting VoIP app benefits

Even if there are some benefits such as familiarity, the classic saying is true: You get what you pay for. It’s true with answering services. It’s true for most things. These apps are no exception either. And if you aren’t paying anything, well then poor quality is to be expected.

Attempting to cut costs is completely understandable. The big boys in the phone game can be pricey. But with all the quality issues free apps are riddled with, not to mention reliability concerns, perhaps they aren’t the solution that businesses are looking for.

So what has the cost cutting benefit of communication apps without all the problems? Hosted VoIP phone systems. These inexpensive solutions let businesses use their internet connection to power their phones. VoIP phones are way cheaper than traditional phone lines and have a far superior quality/reliability rating than free consumer applications that were never intended to be a business-grade solution.

In the end, the study by Software Advice shows that users of free communication apps in the business world encounter many pain points. Rather than trudge through the constant plague of issues with VoIP apps, businesses should strongly consider using a hosted VoIP phone system to cut costs, AND maintain a high quality of performance.

Related posts:

How to Choose a Vanity Phone Number

Why Businesses Are Interested in VoIP Phone Systems

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About Andrew Tillery

Born and raised in Oregon, Andrew has now put down roots in Seattle, because he refuses to call anywhere but the Pacific Northwest home. After graduating from Portland State University with a double major in Marketing and Advertising, he spent some time learning Spanish and experiencing all that South America has to offer. It was while he was south of the equator that he uncovered an interest in writing that he strives to develop whenever the opportunity is presented. When Andrew isn't taking care of business at the office, he is throwing fuel on his fiery passions for sports and the outdoors.