Our Team
Founder, President
As Founder, President and owner of Sound Telecom, Michael LaBaw provides strategic, visionary, management and operational oversight of the Company. In addition to directing Sound Telecom's management team, Mr. LaBaw is responsible for negotiating major contracts, acquisitions and divestitures. He also takes an active role in the sales and marketing strategies of the Company. Prior to founding Sound Telecom in 1986, Mr. LaBaw started his career as a Certified Public Accountant for Grant Thornton and subsequently served in key management roles as an owner or executive for a number of privately held companies. He received his Bachelor of Arts degree in Accounting from Colorado State University. Mr. LaBaw is an active supporter of several youth educational, athletic and Christian organizations in addition to serving as a director on several non-profit organizations. He is currently serving on the boards of Seattle Area Youth for Christ and Girl Scouts of Eastern Washington and Northern Idaho.
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Chief Operations Officer
Brian Gabriel is Chief Operations Officer for Sound Telecom. He is responsible for managing the daily operations of the Company’s call centers, general operations and Solaxis services division. Brian also manages special projects which include a variety of inbound and outbound customer support programs. Prior to joining Sound Telecom, Mr. Gabriel held management positions with several prominent Internet Services companies including XpenseWise.com and Greatfood.com. Brian started his career in advertising and sales before moving to Washington State. He joined AEI Music in 1995 and supervised their international customer service department and technical support call centers. Brian received a Bachelor of Arts degree in Journalism with a minor in Spanish languages from San Diego State University. Brian teaches adult education at his church and actively supports Christian ministries.
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Corporate Chief Financial Officer/Controller
Sydney Morgan Diamond joined Sound Telecom in March 2008, bringing over 20 years of experience in financial management to the company. Her background includes CFO/controller positions in the real estate, construction and engineering, gaming, and service industries. As the corporate CFO/controller, Sydney oversees all financial and administrative service operations for Sound Telecom. She received her Bachelor of Arts degree in economics from Brown University and her MBA from the University of Chicago. Sydney and her husband live in the Seattle metropolitan area and are avid supporters of several children’s organizations including First Place and Seattle Children’s Hospital.
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Cheryl Labaw
Director of Customer Relations
Cheryl L. LaBaw recently joined Sound Telecom as Director of Customer Relations. She is responsible for maintaining a high standard of service quality through ongoing monitoring and coaching of our call center agents. Cheryl also assists with marketing and social media. Prior to her arrival at Sound Telecom, Cheryl invested over 31 years in the customer care and service areas with United Airlines. She brings a wealth of knowledge and ideas from her experiences there in addition to working over 13 years in their call center. Cheryl’s skills in conflict resolution and customer satisfaction make her an excellent addition to the management team. As a Flight Attendant and Safety Professional she provided a more personal touch to customer concerns and safety issues. Mrs. LaBaw is passionate about health issues and has served her community by volunteering at Swedish Medical Center for three years in the Community Health Education Department. She also supports various youth organizations and child health and welfare organizations.
James Rader
Operations Manager
Jim Rader joined Sound Telecom in 2006 as operations manager for the Spokane office. He now oversees operations in both the Spokane and Seattle call centers, managing the multiple call center and answering service platforms offered by the company. Jim began his career in the call center industry in 1994. He has been involved in all types industry operations ranging from outbound market research to fundraising to answering services. Jim attended Lewis University in Romeoville, IL where his major was Pre-Med. Jim’s medical background gives him a strong strategic perspective in relation to the many important medical organizations we serve.
Tasha Miller
Account Specialist and Programmer
Tasha Miller has been with Sound Telecom since 2004. She has held many positions including that of a Telephone Answering Service agent, a Supervisor, an On-Call programmer and now she leads the programming department at Sound Telecom. Tasha’s main duties include Scheduling, Programming new and existing accounts and maintaining great customer service relationships with clients. Tasha maintains an extremely important position within Sound Telecom’s operations as she is a primary contact point for many of our valued customers.
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